eMarketing Society for eCommerce Consulting & eBusiness Consultants Worldwide : CEC Ecommerce

CIMM Certified Interactive Marketing Manager™

CEC is offering a new 3 day executive training for marketing managers and executives.

This program is designed to cover many of the cutting edge facets of Interactive Marketing.

Select Certified Professors will be offering this course in Asia, Australia, and the Middle East

Each CIMM™ course is held over three consecutive days or over the course of a week for four hours a day. The total elapsed course time is 20 hours.

You can earn the additional CEC certification by taking the additional two day course at any time.

Class meetings may include lectures by your instructor or guest experts, discussions, question and answer sessions, case study presentations, and collaboration with classmates on demonstration marketing projects or assignments. In the context of an internal corporate program, regional and industry specific case studies will be utilized wherever possible.

Program Requirements and Evaluation

The CIMM certification is earned by successfully completing the following three units:

Interactive Marketing Basics and Strategy
Interactive Marketing Planning, Channels and Tools
Executing an Interactive Marketing Plan or Campaign

Who Should Attend:

Junior through to Senior marketing, public relations, and advertising professionals
Business principles and managers who need a practical, up-to-date knowledge of Interactive Marketing Strategy and Techniques for ROI
Customer Service and Engagement professionals who want to leverage off the web, e-mail or mobile to improve retention and customer satisfaction levels

Tuition and Fees:
Tuition for each of the core courses ranges from US$1550-$1650 per person.

Books and Materials:
All texts and materials required for the course are provided